Twitch, Amazon Ads Launch Fortnite Game ‘The Glitch’ as New Marketing Opportunity for Brands Including Domino’s, Peloton

Amazon Ads is launching a new experience on gaming platform “Fortnite” that will offer marketing opportunities to brands and have guaranteed promotion through Amazon-owned streamer Twitch. Titled “The Glitch,” the project is described as “an integrated galaxy of brand-customized playable worlds” within “Fortnite” created by “Halo” co-creator Alexander Seropian and his Look North World game […]