Amazon Scores Highest Monthly Growth Among Streamers Thanks to ‘Thursday Night Football,’ ‘Rings of Power’

Amazon Prime Video benefited significantly from the launch of the NFL season, with the streamer matching its best-ever share of overall TV viewership in September. Per Nielsen data, Amazon received a 12% bump in streaming viewership from August, leading the streamer to match its platform-best share of overall TV viewership of 3.6%. The increase was […]