After TikTok, Micro Dramas Could Be China’s Latest Disruptor to Global Entertainment

Jeffrey Katzenberg was probably too early when he launched Quibi (short for quick bites) in early 2020. The company closed down six months later having consumed nearly $1.5 billion of capital. Fast forward four years and the global market (excluding China) for micro-dramas, or ultra short fiction content made for consumption on the go, is […]